EurekaKids has been acquired by Hape Group and Beleduc
Nazca Capital S.G.E.I.C., S.A. has sold EurekaKids, the leading retailer and distributor of educational toys in Spain, to Hape Group and Beleduc. Financial details have not been disclosed.
Founded in 2002 in Gerona, Spain, EurekaKids is one of Europe’s largest educational toy retailer aimed at 0–7 year-old children, with a high brand recognition, innovative educational focus and orientation to family shared moments. EurekaKids has a leading position in its core retail markets in Spain and Italy and a growing presence in Latin America, reaching a total network of 180 stores in 13 countries. Its founders will continue leading the project increasing their share capital to 40%.
Hape Group, based in Germany, is one of the world’s largest producers of toys made from sustainable materials. In 2017, the group generated revenues of over US$125 million in over 50 countries. Beleduc, also located in Germany, is a family business specialized in the creation, development and marketing of educational toys.
Nazca Capital is a private equity fund management company specialized in the Spanish mid-market.
Oaklins' team in Spain acted as the exclusive financial advisor to the shareholders of Eurekakids in this transaction.
Talk to the deal team
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