The owners of Bloomingville A/S, a leading European designer and distributor of home lifestyle products based in Denmark, have sold the company to Creative Co-Op Inc., a portfolio company of Eureka Growth Capital. The transaction gives Bloomingville access to strong sales channels in the US and China as well as its own sourcing facilities in Asia. Financial details have not been disclosed.
Bloomingville is a privately owned, high growth, design-driven home decoration accessories company for the retail and e-commerce markets. Bloomingville markets its products under the Bloomingville and Day Birger et Mikkelsen Home brands, which are sold in thousands of independent retail storefronts and premier department stores across Europe.
Creative Co-Op is one of the largest players in the US gift and home accessories industry, dedicated to servicing the independent retail channel. The company also has an extensive network of distributors across Asia and Europe as well as multiple branded storefronts throughout China.
As part of the transaction, Simon and Betina Stampe, former owners of Bloomingville, will continue to steward the Bloomingville brand as well as spearhead Creative Co-Op Group’s European operations.
Oaklins' team in Denmark acted as financial and strategic advisor to the seller in a structured sales process. Oaklins' team in Boston identified and introduced the best possible partner for Bloomingville. They had previously served as financial advisor to Creative Co-Op in its recapitalization led by Eureka Growth Capital.
Simon Stampe, CEO of Bloomingville, said: ”Oaklins found the perfect match for our company. The potential is gigantic.”
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