Unica Corporation, leader in marketing software solutions, has acquired the trade and assets of Microchannel Technologies Ltd, Northern Ireland-based search engine marketing consultants, for US$1.75 million.
Unica Corporation's advanced set of enterprise marketing management and on-demand marketing solutions empower organizations and individuals to turn their passion for marketing into valuable customer relationships and more profitable, timely and measurable business outcomes. Unica’s solutions integrate and streamline all aspects of online and offline marketing. The company is headquartered in Waltham, Massachusetts with offices around the globe.
Oaklins' team in Ireland advised the seller in this transaction.
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