Yankee Group, the preeminent research and advisory firm equipping enterprises to profit in a mobile world, has sold 4G World to UBM TechWeb, the global leader in tech media and information, for an undisclosed consideration.
4G World is the largest event in the world covering the entire ecosystem of 4G technologies and business models.
UBM TechWeb, the global leader in technology media and professional information, enables people and organizations to harness the transformative power of technology.
Yankee Group's core content is proprietary research and analysis on the attitudes, behaviors and usage patterns of mobile users.
Oaklins' media specialist team in New York advised the seller in this transaction.
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