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Lake Capital Management has acquired ORC International

Lake Capital Management has acquired ORC International, a global market research firm, from Infogroup, a portfolio company of CCMP Capital Advisors, LLC. Financial details have not been disclosed.

Based in Chicago, Lake Capital Partners is a private equity firm focused on growth capital and leveraged buyout investments in lower middle market companies across a range of service businesses. The firm focuses on marketing, finance, operation and infrastructure, specialty services, healthcare, specialty consumer services, technology, and business process outsourcing.

Founded in 1938, ORC International is a leading global market research firm with offices across the US, Europe and Asia-Pacific region. ORC International offers the unique ability to integrate primary research, secondary research, competitive intelligence and expert insight to address its client’s strategic issues. Their expertise is focused in the areas of customer strategies, market planning and development, employee engagement, corporate brand and reputation, competitive intelligence and on-demand business intelligence. Clients are concentrated in financial services, information technology and telecommunications, healthcare and public services, reflecting the company's broad experience in these industries.

Infogroup helps companies increase sales and customer loyalty through its high value data, market intelligence and innovative digital solutions. The firm uncovers and unlocks revenue growth by enabling clients — from local businesses to Fortune 100 companies — to connect and engage with their most valuable audiences millions of times each day. Infogroup's data powers the top five internet search engines and 90% of the GPS systems in North America.

Oaklins' media specialist team in New York advised the buyer in this transaction.

Parties

Talk to the deal team

Reed Phillips

Managing Partner
New York, United States
Oaklins DeSilva+Phillips

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