Pokawa has signed a partnership with Vendis Capital

Pokawa has signed a strategic agreement with its new partner Vendis Capital.

Founded in 2017 by two young entrepreneurs, Maxime Buhler and Samuel Carre, Pokawa quickly became the leader in France of Poke, a traditional dish from Hawaii, made with fresh and raw fish, rice and toppings such as seaweeds. Pokawa succeeded in opening 27 owned restaurants in France, Luxembourg and Belgium in a very short period of time, driven by indisputable notoriety among the Generation Z.

Based in Belgium, Vendis Capital is an independent private equity firm specializing in the consumer goods sector in Europe. In partnership with experienced entrepreneurs and managers, Vendis invests in small to medium-sized branded consumer companies in order to help them realize their potential for growth and value creation. The firm was founded in 2009 and invests in France, Belgium, the Netherlands, Germany and the Scandinavian countries.

Oaklins’ team in France advised Pokawa and its management on the choice of their new strategic partner, in order to establish a development strategy.

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“We started from scratch three years ago: we gave everything we had to start our business from nothing and lay the foundations of Pokawa. In this highly competitive market, we always wanted to position our brand as an international market leader. To achieve that, we had to give ourselves the means to reach our ambitious objectives, especially in these very special times. Fortunately, we were able to rely on Oaklins’ team and their extensive experience in branded catering in order for us to shape our ambition and find the ideal partner. Today, thanks to Vendis Capital, we are ready to reach our objectives and position Pokawa just as we imagined it from the beginning: a worldwide leader, its rightful place in the market.”

Maxime Buhler & Samuel Carré

Co-founders, Pokawa

Talk to the deal team

Hadrien Mollard

Managing Partner

Paris, France
Oaklins France

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