AFSO has sold a minority stake to iXO Private Equity
The owners of AFSO have sold a minority stake in the company to iXO Private Equity.
Founded in 1998 and headquartered in Toulouse, AFSO is a leading French company engaged in corporate promotional gifts and items, covering various clients’ needs: bonuses, sales stimulus, loyalty, incentives and business gifts. The company specializes in customized products while also managing a permanent catalog. AFSO has a fully integrated value chain, from product design to sourcing and distribution. It has also developed expertise in B2C, providing design, administration and operation of e-commerce websites for corporate clients with strong brands. AFSO is the exclusive provider of Airbus promotional items and operates its e-shop.
Founded in 2003, iXO Private Equity is headquartered in Toulouse, with secondary offices in Lyon, Bordeaux and Marseille. The firm specializes in growth capital and buy-outs. It seeks to invest in the consumer goods, information technology, biotechnology, healthcare, transportation and chemicals sectors.
Oaklins’ team in France acted as advisor to the seller in this transaction.
David Maman & Elie Maman
Managing Shareholders, AFSO
Talk to the deal team
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