Go to deals
Private Equity | Consumer & Retail

Raw Sugar Living has been acquired by WM Partners

August 2021 — The owners of Raw Sugar Living have sold the company to WM Partners LP.

Raw Sugar Living is an aspirational lifestyle brand on a mission to promote clean and healthy living through products that are good for the body and nourish the soul. Since 2014, the company has mainstreamed premium quality and vegan-friendly personal care products, recognized by its signature ‘Bamboo Tops & White Bottles’ message and ‘Living Purely Unfiltered’ tagline. Sold nationwide in Target, Meijer and Walgreens, Raw Sugar Living’s products are made with naturally derived ingredients, eco-friendly packaging and sustainable bamboo tops.

WM Partners is a middle-market private equity firm focused on the health and wellness industry. The firm was founded in 2015 and is based in Aventura, Florida.

Our role in the transaction

Oaklins’ team in Los Angeles acted as sell-side advisor in this transaction.

Parties

Talk to the deal team

Steven Davis

Managing Director
Los Angeles, United States
Oaklins Intrepid

Gary Rabishaw

Managing Director
Los Angeles, United States
Oaklins Intrepid

Related deals

Be-Cloud has been acquired by PSG Equity
Private Equity | TMT

Be-Cloud has been acquired by PSG Equity

Be-Cloud, backed by B&Capital since 2021, has been acquired by PSG Equity, a leading growth equity firm specializing in software and technology-enabled services. The transaction marks the full exit of B&Capital and the reinvestment of Be-Cloud’s founders, Lenny and Sébastien Vercruysse, alongside PSG Equity.

Learn more
Mattina Holding has sold a 5% stake in Gens Aurea via accelerated bookbuild
Private Equity | Consumer & Retail

Mattina Holding has sold a 5% stake in Gens Aurea via accelerated bookbuild

Mattina Holding S.A. (DVC Partners) has sold a 5% stake in Italian company Gens Aurea S.p.A. through an accelerated bookbuild, raising approximately US$69.96 million.

Learn more
Cibus has acquired Aweta from Standard Investment
Private Equity | Agriculture | Industrial Machinery & Components

Cibus has acquired Aweta from Standard Investment

Standard Investment has reached an agreement with Cibus Capital, advisor to the Cibus funds, on the sale of Aweta, a global leader in fruit and vegetable sorting, grading and packing equipment. Completion of the transaction is expected in the coming weeks. The transaction provides Aweta with a strong partner to support the company’s next growth phase. Under Cibus’ ownership, Aweta will pursue further international growth and accelerate investment in R&D, supporting the installed base and product innovation, including software and AI capabilities. Aweta’s leadership team will continue to lead the business.

Learn more