Go to deals
Private Equity | Construction & Engineering Services

RAF Industries has sold Steamist to Masco Corporation

Steamist, Inc., a portfolio company of RAF Industries Inc., has been sold to Masco Corporation (NYSE:MAS).

With a multi-decade brand heritage, Steamist is the leading provider of high-quality steam showers and luxury shower accessories sold under the Steamist®, EliteSteam™ and EliteShower™ brands. Based in East Rutherford, New Jersey, Steamist markets its products via an omni-channel approach unique to the industry, maximizing its brand reach and market presence.

With a market capitalization of over US$14 billion, Masco Corporation is a global leader in the design, manufacture and distribution of branded plumbing and decorative architectural products. Steamist represents its entry into the steam shower category.

RAF Industries is a Pennsylvania-based private investment firm focused on acquiring manufacturing and service-oriented businesses primarily in the consumer and industrial sectors.

One of Oaklins’ teams in the USA served as the exclusive financial advisor to Steamist, Inc., a portfolio company of RAF Industries Inc.

Service
M&A sell-side
Parties
“From start to finish, working with the team in Atlanta was a pleasure. We received the senior-level attention we were promised along with excellent input and execution at all levels. Their service included timely and on-point advice on market trends, information presentation and strategy, especially relating to our company’s growing direct-to-consumer sales efforts. We look forward to working with them in the future.”

Rick Horowitz

President and COO, RAF Industries Inc.

Talk to the deal team

 David M. Felts

David M. Felts

Managing Director
Atlanta, United States
Oaklins TM Capital
 John  Dean

John Dean

Associate Director
Atlanta, United States
Oaklins TM Capital
 Matt  Rosenthal

Matt Rosenthal

Associate Director
Atlanta, United States
Oaklins TM Capital
 Dylan  Finazzo

Dylan Finazzo

Associate
New York, United States
Oaklins TM Capital

Related deals

SHS has sold Spiegelberg to Luciole Medical AG
Private Equity | Healthcare

SHS has sold Spiegelberg to Luciole Medical AG

SHS and a minority co-shareholder have sold Spiegelberg GmbH to Luciole Medical AG.

Learn more
Zephyr Group has acquired PK OEM Parts
Private Equity | Industrial Machinery & Components | Logistics

Zephyr Group has acquired PK OEM Parts

Zephyr Group has acquired PK OEM Parts. With the entry of PK OEM Parts, Zephyr Group aims to achieve a consolidated turnover of approximately US$65 million in 2023. The acquisition will allow an increase in the services and product range offered to customers by leveraging the group’s know-how and logistical capabilities. Furthermore, the acquisition represents a step forward in the growth and consolidation strategy that Zephyr Group started in 2018 with the acquisition of Spanish competitor SKV.

Learn more
Baird Capital invests in Freemarket
Private Equity | Financial Services

Baird Capital invests in Freemarket

Baird Capital has completed a growth capital investment in Freemarket. The investment supports Freemarket’s continuing fast growth and international expansion, as well as providing a partial cash-out to existing shareholders.

Learn more