TextMagic has acquired Voog
May 2023 — TextMagic AS has acquired Voog, a website-building platform.
TextMagic is an international business text messaging company that helps small businesses engage their customers. It operates mainly in the US, UK, Canada and Australia. TextMagic enables customers to transform their experience with an easy-to-use text messaging marketing software for sending notifications, alerts, reminders, confirmations and SMS marketing campaigns.
Voog is a premium website building platform enabling businesses to design unique, customized online experiences. Voog has democratized web creation for a wide range of users, from small businesses to large enterprises. With over 5,000 paying customers, Voog customers facilitated more than 90,000 transactions through its e-shops last year.
The acquisition includes 100% purchase of the shares of Edicy OÜ (Voog’s legal name) from its 16 shareholders. Some of the shareholders are current employees who have received shares through the stock option program. All eight of Voog’s team members will retain their existing positions.
Our role in the transaction
Oaklins’ team in Estonia acted as buy-side advisor in the transaction.
Talk to the deal team
Related deals
Evoke Creative has been acquired by Steliau Technology
Private equity firm BGF has sold Evoke Creative Ltd., an international provider of interactive digital solutions, to Steliau Technology, a company backed by Astorg Partners. Evoke will continue to operate as an independent brand while benefiting from the wider group’s support to accelerate international expansion, increase product innovation and strengthen its position in key vertical markets.
Learn moreTechnolignes builds an Eastern Canada leader with the acquisition of C3F Telecom
C3F Telecom Inc. has been acquired by Technolignes as part of its strategy to build a leading telecommunications infrastructure platform across Eastern Canada. The transaction brings together two highly complementary businesses, combining C3F’s engineering and network design expertise with Technolignes’ established field construction capabilities and regional presence. Together, the companies are well positioned to deliver end-to-end telecommunications infrastructure solutions to telecom operators, municipalities and public sector clients across a broader geographic footprint.
Learn moreOEP Danzig BidCo has completed a mandatory tender offer for the shares of Digital Value
OEP Danzig BidCo S.p.A. has completed a mandatory tender offer for the shares of Digital Value S.p.A.
Learn more