Industry outlook on the horticulture sector
Catch up on trends and valuation dynamics
How are rapidly changing market dynamics effecting growers and what are the advantages of increasing scale in the horticulture industry? The horticulture sector is more than ever subject to forces that change the fundamentals of how companies operate in the industry. Constantly monitoring changes and tailoring the market position is of vital importance to safeguard continuity. These dynamics impact all parts of the value chain.
Frank de Hek, Oaklins’ global head of the horticulture group, shares his industry intelligence on the merger and acquisition dynamics among growers. Frank surveys the horticulture landscape and unearths the market dynamics urging growers to consolidate and maximize on economies of scale.
“Growers are getting squeezed between the breeders and wholesalers, who are both gaining bargaining power due to their increased size. We expect growers to fight back by increasing scale, with the ultimate goal of dealing directly with big-box retailers.”
This edition’s sector view features Floré Group’s CEO Werner Krott. He shares his visionary outlook and the drivers behind his bold decision to merge the group’s azalea activities with those of a competitor. He cites Oaklins’ key role in helping find the right partner to create a new, best-in-class company capable of innovating the industry. Furthermore the report zooms in on the sale of Floranova to Syngenta, an ideal match to increase Sygenta’s international presence and to broaden its portfolio.
Combining comprehensive sector knowledge with global execution has led Oaklins to become the leading investment bank in the horticultural sector, with a large contact network of the most relevant global market players. This results in the best possible merger, acquisition and divesture opportunities for horticultural companies. Catch up on the most important merger and acquisition developments in the horticulture sector.
Read the full sector update https://publications.oaklins.com/spot-on-growers/spot-on/
