Lonia Trgovina, the leading retail chain in the smaller, convenience format category, has been acquired by Studenac, the fastest growing retail chain in Croatia.
Lonia has a retail network of more than 300 stores (80 of them owned by the Jaram family) and a turnover of over US$110 million. More than 30% of the stores operate within the Zagreb metropolitan area, where Studenac had a limited presence.
Founded in 1991, Studenac is a fast-growing consumer goods retail chain. With more than 4,000 employees and almost 750 stores, it is now the main retail chain on the Adriatic coast, as well as one of the top national chains, with the largest sales network in Croatia.
Oaklins’ team in Croatia acted as the exclusive sell-side advisor in this transaction.
“In June 2022, we completed the sale process of Lonia Trgovina, and we would like to thank all our partners who we collaborated with for many years, as well as all of our employees with whom we jointly built Lonia over many decades. Special thanks go to Oaklins, our advisor who managed the whole process. Without their tremendous experience and professional leadership we would not have been able to get through the many challenges we faced at crucial moments of this complex sale process.”
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