Martin Braun-Gruppe has acquired Hoff’s Bakery

Martin Braun-Gruppe has successfully completed the acquisition of Hoff’s Bakery.

Headquartered in Hanover, Germany, and leveraging a 90+ year history in the baking industry, Martin Braun-Gruppe develops, produces and sells a full range of premium frozen-to-thaw bakery products, as well as high-quality ingredients for sweet bakery items, breads, rolls and ice cream, sold in 100+ countries through wholesalers, retailers, bakeries and foodservice companies.

Founded in 1983 as a family-owned business and headquartered in Malden, Massachusetts, Hoff’s Bakery is a leading manufacturer of cakes, tarts, individual desserts and mini dome cakes sold through retail and foodservice channels.

Oaklins TM Capital in the USA served as the exclusive financial advisor to Martin Braun-Gruppe in its acquisition of Hoff’s Bakery. Oaklins’ team in Germany was involved in the early stages of the transaction.