La Fée Maraboutée has been acquired by Silverfleet Capital

Dzeta Conseil, a private investment firm, has sold La Fée Maraboutée, a wholesaler and retailer of women’s fashion, to Silverfleet Capital, a leading, independent, European private equity firm specializing in mid-market buyouts, for US$90 million.

Founded in 1996, La Fée Maraboutée offers a wide variety of products through a wholesale network including over 850 multi-brand retailers in France and a further 850 abroad, as well as a store network of 90 outlets which includes owned stores, affiliates and franchisees. The company enjoys an excellent market position, and the potential to further develop the brand’s retail and international wholesale offer.

Following the investment, Silverfleet Capital appointed Georges Spitzer to the board as the new Chairman for La Fée Maraboutée. Georges, who is a former CEO of Givenchy and Du Pareil au même, brings expertise in areas such as brand building, retail network development and international development, which will help to accelerate the business growth.

Oaklins' team in France advised the seller in this transaction.