Pokon Naturado B.V. has been acquired by Evergreen Garden Care
June 2018 — The shareholders of Pokon Naturado B.V. have sold the company to Evergreen Garden Care.
Pokon Naturado is the Dutch market leader in consumer garden care products. The company produces and distributes a wide range of growing media, fertilizers, plant protection products and biocides. Pokon Naturado has a very strong portfolio of proprietary brands, strategic private brands, private label and exclusive dealerships for third party brands.
Evergreen, created by Exponent after the acquisition of the European and Asia-Pacific operations of Scotts Miracle-Gro, markets garden consumables and operates primarily in the UK, France, Germany, Austria, Poland, Australia and now in the Netherlands. Its consumer brands include Evergreen, Roundup, Miracle-Gro, Weedol, KB, Substral, Nexalotte and Osmocoteand its products are available in prominent retailers such as B&Q, Bunnings, Gamm Vert, and independent garden centers.
Our role in the transaction
Oaklins' team in the Netherlands acted as the exclusive M&A advisor to the shareholders of Pokon Naturado.
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