MarketMakers Incorporated Ltd has been acquired by Centaur Media Plc

The private shareholders of MarketMakers Incorporated Ltd (MarketMakers) have sold the the company to Centaur Media Plc, a leading UK-based business information and media group, for US$17.5 million.

Founded in 2004, MarketMakers is ranked as the UK’s number one B2B telemarketing agency. The business has a proven track record of growth and innovation, offering its international B2B customer base a highly focussed suite of marketing services, including customer insight and engagement, and sales performance tracking and customer acquisition. MarketMakers boasts an impressive blue chip client base, which includes Virgin Atlantic, Barclaycard and Travelodge.

Centaur Media is a leading London-based business information, events and marketing solutions provider to professional and commercial markets. It is also the publisher of influential trade magazines such as The Lawyer, Creative Review, Design Week, Money Marketing and Marketing Week. The acquisition of MarketMakers is part of Centaur Media’s continuing strategy to widen the range of value-added services available to its clients.

Oaklins Cavendish, based in the UK, advised the seller in this transaction.