The Floow Limited has been acquired by Otonomo Technologies Ltd.

Direct Line Insurance Group plc has sold The Floow Limited, a software as a service (SaaS) global provider of connected insurance technology for major carriers, to Otonomo Technologies, the mobility intelligence company.

The Floow is a pioneer in the use of advanced data analytics that sits behind blue-chip insurers-connected automotive insurance policies that effectively prices on driving behavior and usage, rather than more typical demographics.

Located in Israel, Otonomo Technologies is a cloud-based SaaS platform for the vehicle data exchange.

Oaklins Cavendish, based in the UK, advised on the sale of The Floow Limited.

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M&A sell-side

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“I could not be prouder to be joining the Otonomo team. This is a big, bold step that brings us closer to our vision of safer and smarter mobility for all. Our clients and partners, some of the leading insurers of the world, will have access to a significant and unique set of data products, tools and resources to help them compete and thrive in a connected new world ahead. We really appreciated Oaklins Cavendish’s excellent advice, their understanding of the business, and getting the best outcome for the company by driving the process.”

Aldo Monteforte

CEO, The Floow Limited

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Jamie Blewitt

Director

London, United Kingdom
Oaklins Cavendish

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Anthony Platt

Partner

London, United Kingdom
Oaklins Cavendish

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Elliott Jeans

Senior Associate

London, United Kingdom
Oaklins Cavendish

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