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Private Equity | Consumer & Retail | Food & Beverage

Jocko Fuel has been acquired by Goode Partners

March 2022 — The shareholders of Jocko Fuel have sold the company to Goode Partners.

Jocko Fuel is a disruptive and fast‐growing provider of premium sports, nutrition, dietary supplement and consumable energy products in the US.

Goode Partners is a brand-focused private equity firm. Its mission is to create significant shareholder value by bringing a combination of operational and financial resources into active partnerships with the owners and management teams of high-growth potential, consumer-oriented companies.

Our role in the transaction

Oaklins Intrepid in Los Angeles acted as sell-side advisor.

Parties
“Oaklins Intrepid played a crucial role in helping us navigate the sale process, advising on key strategic decisions and helping connect us to the perfect partner, enabling us to accelerate our growth as a company. The team clearly understood our brand and vision and was a critical piece in finding the ideal partner in Goode.”

Pete Roberts

Co-founder and CEO, Jocko Fuel

Talk to the deal team

Gary Rabishaw

Managing Director
Los Angeles, United States
Oaklins Intrepid

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