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Consumer & Retail

Wild Planet Entertainment, Inc. has been acquired by Spin Master Ltd.

November 2012 — Spin Master Ltd., a multi-category children’s entertainment company, has acquired all the assets of Wild Planet Entertainment, Inc., including the popular toy brand Spy Gear, for an undisclosed consideration.

Founded in 1993, Wild Planet Entertainment, Inc. is a designer and marketer of branded children’s toys that actively engage children aged four to ten and promote imaginative, evergreen play patterns. Launched in 1998, Wild Planet’s Spy Gear line is the leading active spy brand for kids. Spy Gear products integrate technology and functionality in an easy-to-use format for children.

Since 1994, Spin Master has been designing, developing, manufacturing and marketing consumer products for children around the world and is recognized as a global growth leader within the toy industry. Spin Master is best known for such popular brands as Air Hogs®, Appfinity™, Aquadoodle™, La Dee Da™, Nano Speed™, Spin Master Games™, Tech Deck™ and Zoobles™.

Our role in the transaction

The shareholders of Wild Planet Entertainment, Inc. engaged Oaklins' team in Los Angeles to run a process targeting both strategic and financial buyers. Our team acted as their exclusive financial advisor in connection with this transaction.

Parties

Talk to the deal team

Adam Abramowitz

Managing Director
Los Angeles, United States
Oaklins Intrepid

Brian Levin

Managing Director
Los Angeles, United States
Oaklins Intrepid

Gary Rabishaw

Managing Director
Los Angeles, United States
Oaklins Intrepid

Michael Rosenberg

Managing Director
Los Angeles, United States
Oaklins Intrepid

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