Syz Capital with operating partner Saturnus Capital have taken a majority stake in Capture Media Group
November 2023 — Syz Capital and its operating partner Saturnus Capital have taken a majority stake in Capture Media, a Swiss leader in online engagement marketing and analytics solutions.
Founded in 2016 in Zurich, Switzerland, Capture Media Group is a leading online marketing and technology solutions provider. The company can deliver unparalleled performance in terms of awareness generation, user engagement and performance and offers GDPR-compliant tracking and analytics solutions through fusedeck.
Saturnus is a partner-owned private equity firm focusing on investments in mid-market companies in Germany and Switzerland. As hands-on investors and operating partners, the Saturnus team supports its portfolio companies in the areas of operational improvements, internationalization, acquisitions, digitalization, strengthening of sales and marketing functions and implementation of best practices.
Syz Capital is an independent private market specialist founded by a group of entrepreneurs. It offers investors the chance to invest alongside them in niche opportunities throughout direct private equity and uncorrelated strategies. Its goal is to discover hidden gems to unlock sustainable performance.
Together with the founders, who will retain a significant minority ownership stake, Saturnus Capital and Syz Capital share Capture Media’s vision and are committed to further accelerate product innovation, expand geographic reach and develop M&A opportunities. The financial investors are ideally positioned to support the organic and inorganic growth plans.
Our role in the transaction
Oaklins’ team in Switzerland acted as the exclusive sell-side advisor to the shareholders of Capture Media Group in the transaction. Oaklins DeSilva+Phillips in New York approached potential investors in the US market and supported the transaction at its early stages.
Michel Lazecki
Managing Partner, Capture Media AG
Talk to the deal team
Related deals
Nymann Kloak- & Miljøservice has been acquired by Serwent Group
Nymann Kloak- & Miljøservice has been acquired by Serwent Group. The acquisition expands Serwent’s footprint in Denmark while broadening its service offering and strengthening capacity across its existing platform. This transaction further supports Serwent’s ambition to become the leading Nordic operator in underground infrastructure maintenance.
Learn moreHeka Dental has joined forces with Impilo to anchor focused buy-and-build strategy
Heka Dental, a leading Danish designer and manufacturer of premium dental treatment units, has been acquired by the Swedish private equity firm Impilo. The acquisition establishes Heka Dental as a strategic platform for consolidation in the European dental equipment market. Impilo will execute a focused buy-and-build strategy to accelerate growth and expand its footprint across Europe.
Learn moreGP-Connect has joined forces with Transformation Capital to accelerate growth
Transformation Capital, a Netherlands-based investment firm, has joined forces with GP-Connect, a leading international secondment platform with specialized brands serving the hospitality, IT, skilled labor, technical services and dental sectors. As part of the transaction, GP-Connect welcomes Transformation Capital as its new shareholder to support the company’s next phase of growth, while the founders and existing shareholders will remain actively involved. The partnership will focus on executing a targeted buy-and-build strategy, expanding the business internationally and further strengthening GP-Connect’s portfolio.
Learn more