Luxid Group has sold a minority stake to Voland Partners

Finnish marketing technology pioneer Luxid Group has sold its minority stake to the private equity company Voland Partners to boost its international growth.

Luxid Group is an international digital marketing agency that provides services to support B2B and D2C companies’ marketing. Luxid’s data-driven service offering covers analytics, technology, creativity and strategic management. Luxid Group employs 130 digital marketing professionals and has offices in Austin, London, Helsinki and Turku.

Voland Partners is a minority investor specializing in the development of technology companies. Voland helps ambitious entrepreneurs succeed by systematically and strategically developing the company and creating success stories together from which the entire society benefits.

Oaklins’ team in Finland acted as the sell-side financial advisor to the owners of Luxid in this transaction.