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Bollag-Guggenheim has sold Marc O’Polo in Switzerland

September 2023 — Bollag-Guggenheim AG, the distribution partner of Marc O’Polo in Switzerland, has sold its Marc O’Polo brand division, comprising of a wholesale business and retail stores, to Marc O’Polo.

Over almost two decades, Bollag-Guggenheim has successfully built up the Swiss business of Marc O’Polo. It comprises nine mono-brand stores, 13 franchise stores and more than 100 shop-in-store locations.

Marc O’Polo stands for high-class, contemporary premium modern casual wear. A preference for natural materials, high-quality workmanship and special details characterize the individual style of this international brand with Scandinavian roots, in keeping with the philosophy of its founders: The freedom to be yourself. With approximately 2,000 employees in 40 countries, Marc O’Polo has become one of the leading brands worldwide in its segment.

Bollag-Guggenheim Fashion Group has been present in the Swiss fashion market for over seven decades. The company’s emphasis is on the premium lifestyle segment. Its profound know-how and experience, as well as the synergy between wholesale and retail are key to its success. Bollag-Guggenheim unites under one roof women’s and men’s wear in the contemporary, casual-trendy and jeans fashion segment, complemented with accessories and shoes. Bollag-Guggenheim Fashion Group is nationally and internationally regarded as the guarantor for success in fashion distribution in Switzerland and the principality of Liechtenstein. The business is guided by a family board and run by a strong, uniquely experienced management with its passionate and highly motivated team of over 120 employees.

Our role in the transaction

Oaklins’ team in Switzerland assisted Bollag-Guggenheim in the preparation of the transaction and the discussions with the buyer.

Prata med transaktionsteamet

Dr. Jürg Stucker

Partner
Zurich, Schweiz
Oaklins Switzerland

Andrea Stärkle

Associate Director
Basel, Schweiz
Oaklins Switzerland

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